Content and media

The global telecoms market is growing in both size and complexity. Competition to ‘own’ the customer relationship is fierce. The role of content providers is also changing, and there is great emphasis on value-added content throughout the sector.

Consumers are becoming increasingly sophisticated and expect content on demand, delivered to different multiple devices and on a charging plan that meets their needs. Logica helps operators at every level of the value chain to meet the challenge of aggregating content from different sources for delivery across multiple delivery channels.

Overall, more value can be added through content than through network provision. Networks are increasingly seen as pipelines through which to sell and distribute packages of high-value content. Companies must therefore be able to unlock the value of content without disrupting network operations, whilst controlling costs and meeting business objectives.

Logica has the market presence and capability to help companies succeed in this complex market, where service distinctions have blurred, and distribution channels have increased. Geographic boundaries are also breaking down and business models need to evolve and be continuously reviewed from a global perspective.

To find out more or to speak to one of our experts contact us at telecomsandmedia@logica.com