Am I bothered? How to motivate your employees in an apathetic world..
Delivering success in an apathetic world
Am I bothered, or to quote more accurately, "Am I bovvered", is the well-known catchphrase of Lauren, from BBC2's BAFTA award-winning Catherine Tate show.
Whilst the character of Lauren is fictional, she has traits that are easily recognised in many young, and not so young, people. And whilst her character is intended to be a caricature of teenagers, aspects of her behaviour are not always that far removed from some of those we employ.
The approach for ensuring that you have employees who are bothered is relatively straighforward. Nevertheless, it won't happen by accident; you need to do something.
To start with, you need a Vision:
- Where do you want your organisation to be?
- What are your values — the things that are important to you?
- How do you want your people's behaviour to demonstrate those values?
Objective definitions at this stage will clarify what you want and help you reach the desired outcome.
So, given a clear picture of where you want to get to, there are just three steps to ensure that you have a workforce that is bothered about getting there.
- Step 1: Recruit People Who are Bothered
- Step 2: Train People to Ensure they Achieve their Full Potential
- Step 3: Ensure People Remain Bothered About the Things that Bother You