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Logica Accelerates Clients’ Social Enterprise Transformation in EMEA with Salesforce.com

02 August 2012


Logica, a leading business and technology service company, has announced an alliance with salesforce.com to meet the growing demands of clients looking to transform into social enterprises through social, mobile, and open cloud technologies.

This alliance complements Logica’s existing Applied Customer Insight and Business Transformation offerings, and will make it easier for the company to deliver uniquely tailored services based on salesforce.com’s leading technologies. Through these services, Logica will provide clients with a 360 degree view of their customers, enabling clients to accelerate growth, increase the value they deliver to customers, and drive greater customer loyalty and upsell opportunities.

“We’re in a social revolution,” said Amanda Mesler, President, Logica Business Consulting. “The number of social networking users has surpassed email users. Nearly a quarter of time spent online is spent on social networks like Facebook. Our partnership enables clients to offer a personalised customer experience across all touch points, driving increased revenues, customer satisfaction and brand differentiation. Our alliance with salesforce.com builds on our already successful international consulting practice.”

The alliance builds upon Logica’s successful international Business Consulting practice, which already works with clients including Natixis Global Asset Management, who are using Salesforce to improve sharing and collaboration, giving them a 360 degree view of their customers. La Mutuelle Generale, one of France’s leading mutual insurance companies, has also improved its overall performance and customer service by introducing Salesforce to consolidate and manage all information on prospects and members in one place.

“Today, companies must change the way they collaborate, communicate and share information with customers and employees to stay competitive. By leveraging salesforce.com’s social, mobile, and open cloud technologies, companies can transform themselves into social enterprises. We are excited about Logica’s commitment to accelerate this shift,” said Dr. Steve Garnett, EMEA Chairman, salesforce.com.

About Logica

Logica is a business and technology service company, employing 41,000 people. It provides business consulting, systems integration and outsourcing to clients around the world, including many of Europe's largest businesses. Logica creates value for clients by successfully integrating people, business and technology. It is committed to long term collaboration, applying insight to create innovative answers to clients’ business needs.

Logica is listed on both the London Stock Exchange and Euronext (Amsterdam) (LSE: LOG; Euronext: LOG).

More information is available at www.logica.com.

The company is a public company incorporated and domiciled in the UK. The address of its registered office is 250 Brook Drive, Green Park, Reading RG2 6UA, United Kingdom.

Georges Abou Harb
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